Sunday Times Magazine 1971

A solemn warning by

DENNIS WHEATLEY

I feel that it is only right to urge my readers most strongly to refrain from being drawn into the practice of the Secret Art in any way.  My own observations have led me to an absolute conviction that to do so would bring them into dangers of a very real and concrete nature.

Witchcraft... black magic... hardly a week goes by without a sensational heading appearing in our newspapers. Are the depraved people who practise these repellent rites simply sensation seekers? Or is there a revival of Satanism?

Almost certainly, no man knows more about these people, their obscene rituals and the depths of degradation to which they have sunk than Dennis Wheatley. He has made a life long study of black magic and the occult. And – as always – his research has been meticulous, for no writer cares more about authenticity.

The greatest classic thriller writer of our time

But accuracy of background is not the only secret of Dennis Wheatley’s universal appeal. He is also a story-teller supreme and a man of extraordinary personal experience. He has travelled in 56 countries: his fantastic imagination was used by Winston Churchill himself – as a member of his War Cabinet Secret Planning Committee.

A collection of almost sinful luxury

But of all the editions of Dennis Wheatley’s works, we are confident that you have never seen one so magnificent as the Heron Collection. Richly grained Scarlet Skivertex and lavish golden tooling have been used to startling effect. And every volume has been finished with superlative craftsmanship. Rounded corners and rolled edges to the covers give elegance. The pages are protected by heavy end papers and silken head and tail boards. There are silken bookmarks and the illustrations were specially commissioned from English artists . . . selected to complement Wheatley’s own English genius.

NOW –
IF YOU DARE
Accept this wickedly
handsome volume
THE DEVIL
RIDES OUT
FREE

 
No Devil’s Agreement to claim your free volume

Sign and return the coupon below and we will send you – with absolutely no obligation to keep them – the first two magnificently bound volumes from the Dennis Wheatley collection, The Devil Rides Out and The Launching of Roger Brook.

If not thrilled and delighted with these truly exquisite volumes, simply return them post paid and that will be that. If you decide to keep them, The Devil Rides Out becomes yours as a free gift and for The Launching of Roger Brook you pay only the unbelievably low subscriber’s price of £1.35 plus p&p. Yes – £1.35 when the average price of an ordinary bound book is £1.40!

And after this, there is absolutely NO COMMITMENT for you to take more volumes than you wish. You may cancel your subscription at any time. See the coupon for details.

You can be one of the first proud owners of this most magnificent ever collection of the great master Dennis Wheatley. Return that coupon NOW.

 
"Public thriller-writer number one"  OBSERVER
 
"The greatest adventure-writer of our time"  DAILY MAIL
 
" . . . all the excitement you can possibly want"  DAILY MIRROR
 

 

THESE ARE SOME OF THE THRILLING TITLES IN THIS MAGNIFICENT COLLECTION
 
  • THE SATANIST
  • STRANGE CONFLICT
  • TO THE DEVIL
    A DAUGHTER
  • THE SCARLET IMPOSTER (sic)
  • THE KA OF GIFFORD HILLARY
  • THE EUNUCH OF STAMBOUL
  • THE BLACK BARONESS

 

Every volume in this
magnificent collection
*
Luxuriously bound in scarlet Skivertex —
richly leather grained and glove soft
*
Immaculately embossed with
gleaming golden tooling
*
Lovingly finished with rounded corners, bevelled edges, heavy end-papers, silken head and tail boards and silken
bookmark
 
An edition to honour the greatest thriller writer of our time

 

FREE GIFT AND EXAMINATION CERTIFICATE

OFFER EXPIRES 25 MARCH 1973

To Dennis Wheatley Collection, Heron Books, Dept. 727/023 18 St Ann’s Cres, London SW18 2LX

Please send me – with absolutely no obligation to purchase – the first two volumes from your sumptuously-bound Wheatley collection, The Devil Rides Out and The Launching of Roger Brook.  If not thrilled and delighted I can return both of these volumes within 10 days, post paid, and owe nothing.  If I decide to keep them, then The Devil Rides Out becomes mine as a FREE introductory gift and for The Launching of Roger Brook I shall pay only the special low subscriber’s price of £1.35 plus p&p.  Thereafter, you will send me at approximately monthly intervals and on approval future issues from this collection at the low subscriber’s price until I decide that my collection is complete.  I may cancel my subscription at any time.

SEND NO MONEY NOW YOUR SIGNATURE
(or parent’s signature if under 18)
 
NAME
 
ADDRESS